Michael joined Verve earlier this year and is responsible for client and agency growth and development across their offices in London, Dublin and Amsterdam. He is also Country Head of Verve’s newly opened Singapore office. He is passionate about brands and has helped companies and governments to leverage the power of marketing and creativity to grow their brands in sectors including Charity, Drinks, Education, Financial Services, FMCG, Health, Motor, Retail, Services, Sport and Travel. Prior to joining Verve, he led the global Guinness relationship for BBDO and led teams that won over 20 Cannes Lions, 2 IPA Effectiveness Grand Prix, 7 Gold Awards, the 2024 ‘President’s Award for Next Generation Brand Building’ as well as multiple Marketing Society awards including the 2020 Grand Prix.