We are delighted to bring you a Member Interview with Andrew Garrihy, CEO & Founder of The CMO Coach
What’s your golden rule?
Acknowledge the negatives, focus on the positives.
Who has been your biggest influence?
My mum
What is your most hated business expression?
Performance marketing
What’s the smartest business idea you’ve ever had?
To use AI as a differentiator in 2017
Which leader do you admire most and why?
Barack O'Bama. Calm, fair, eloquent, caring, decisive & authentic.
What keeps you up at night as a marketing leader?
The future of marketing leadership.
Why is being part of The Marketing Society important for your career?
Network, community, inspiration, support & learning.
Why does marketing matter to you?
Marketing matters to me because it has the power to move people whilst creating commercial value.
Tell us something that’s not on your CV
Started my career as an actor and then tried being a rock star. After realising I couldn't make money from either I settled on marketing. For me its the place where I could focus on my passions for communication, creativity and moving people whilst making some money.
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Published on 23 July 2024
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