Hannah Hoel

Freelance Semiotician and Cultural Analyst

Hannah Hoel is an American living in New Zealand with her husband and son. She loves fashion and gender politics. She used to model, worked extensively in the arts as an art critic and in galleries, and was a semiotician at Space Doctors for four years. She has degrees in Visual Culture, Fine Art, and Eastern Philosophy.


Hannah Hoel reveals five future-facing ways for brands to think about gender, the body and identity