Join us to explore luxury market and how it's responding to this crisis...
Our next Under the Spotlight [webinar] will take place 2-3pm on June 4 and we are delighted to welcome Paul Graham to the hot seat.
Paul is Marketing & Communications Director across the full Moet Hennessy portfolio in the UK, as well as a Board Member of The Marketing Society. Previously, he was the Chief Marketing & Digital Officer of Versace globally, based in Milan and helping to lead the revival of the brand, the digitalisation of the company and its channels, and the consolidation and growth of its e-commerce business.
He joined Donatella after four years as Burberry’s VP of Creative Media & Marketing across the marketing, creative and digital development departments.
Previously to his time in fashion, Paul founded and ran his own creative agency, called Anomaly, where he ran the London office and was lead partner on Converse, Umbro, Diesel, Skype, and Sony.
Paul will tell us more about his career to date, the biggest work challenges he has experienced and what he learnt from these. He will also talk about how the luxury markets differ and what that means as a marketer, as well as looking at how the current crisis will impact on luxury brands.
Aimed at senior marketing and business leaders, this open and honest talk and discussion will give you a valuable insight into Paul’s leadership journey as he shares the lessons learned and valuable tips and tools that could prove valuable within your own role.
Chairing the session, is Cat Leaver, Director at Brand Scotland and Marketing Society Scotland Advisory Board Member.
Free for Members
£25 for Non Members