In partnership with our friends at Virtue, the creative agency powered by VICE, we will discuss what it takes to stay relevant in a world where audiences are evolving at the speed of culture.
Audiences are now more in control of advertising they opt in for, combined with a whole generation disappearing into new platforms. We will discuss how a culture-first approach gave rise to success stories such Coca-Cola auctioning their first NFT, Logitech featuring the most decorated track & field Olympian, Allyson Felix and Youth focused fashion brand delivering the world's first digital only fashion collection with a sustainability message (and taking home a Cannes Lion Grand Prix by doing so).
The evening is intimate and informal, and a chance to share thoughts and opinions over great food and drinks.
This event is invitation-only
To register your interest in attending this event, please email [email protected]
Partners
