THINK EQUAL is our gender equality initiative aimed at accelerating change in the marcomms industry and empowering more female leaders to take top roles across brands, agencies, and media organisations.
At our last THINK EQUAL event, we explored key strategies for advancing gender equality within the marketing industry. A major focus was tackling unconscious bias an often-overlooked factor that influences how campaigns are developed, talent is recognized, and opportunities are distributed.
This time, in collaboration with TikTok, we’re taking it further by spotlighting three exceptional brands that have made groundbreaking strides in addressing unconscious bias. These brands have not only crafted award-winning campaigns but also actively championed gender equality and empowered female talent.
THE DETAILS:
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Date: Wednesday 15 January
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Time: 8.30am -10.30am
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Location: TikTok Hotel, Motor City, Dubai
WHAT TO EXPECT:
- Inspiring Case Studies: Discover how three leading brands have successfully tackled unconscious bias, championed gender equality, and empowered female talent.
- Practical Takeaways: Gain actionable strategies to address unconscious bias in your campaigns and workplace.
- Engaging Discussions: Participate in meaningful conversations on embedding equality in marketing and leadership.
- Empowerment for Change: Leave inspired and equipped to drive progress and create a more inclusive industry.
This is more than just an event it’s a call to action for marketers to set new standards and ensure that equality becomes a foundational element of everything we do. Join us as we reflect, learn, and commit to building a future where unconscious bias is a thing of the past. Together, we’ll shape the change our industry needs.
BOOK YOUR PLACE NOW:
All membership types: This event is included in your membership. Please ensure that you are logged into your membership account to book events online.
Non-Members: If you are interested in finding out more about the value membership can offer please contact [email protected]
