first role fundamentals

First Role Fundamentals

Virtual

17 August, 11am to 12pm

The Marketing Society aims to inspire, accelerate and unite the marketing leaders of today and tomorrow helping them to do well in their careers, do good in society and feel good about our profession and our community.

The Future Leaders Advisory Group (FLAG) works alongside The Marketing Society Scotland Advisory Board to help build a vibrant marketing community renowned for enlightened thinking, innovation and creativity. A primary aim of FLAG is to give Future Leaders and First Role members applicable and practical information to make a difference in their marketing careers.

New for 2023, we are excited to announce a series of online events specifically for First Role members of the Society!

  • 1-hour interactive zoom session – that's right – cameras are ON!
  • Led by FLAG members.
  • Practical guidance and advice
  • Future topics include pitching, how to have difficult conversations and how to write a creative brief.

Thursday 17 August – 11am – 12pm

First Role Fundamentals #2 – ‘How to do great creative work’

You''ll hear about creative brief writing with Ben Neilson, Junior Art Director from MadeBrave and how to navigate difficult conversations with Adam Crawford, Marketing Manager at Sainsbury’s Bank.

You can expect to hear advice on the skills required to write a creative brief, and also how to navigate difficult conversations leading from delivery, with agencies, clients and within your own teams.  

If you are interested in attending, please email [email protected]