The Changemakers Conference 2026: Ambition | Riyadh
11:00am to 1:30pm AST // 25 November 2026
Register now
FOR THE FIRST TIME IN RIYADH
The Marketing Society is bringing its flagship Changemakers Conference to Saudi Arabia for the first time, as part of Athar Festival 2026.
Riyadh hub joins a global series of seven Changemakers Conferences across seven countries, bringing together ambitious marketing and business leaders to explore bold ideas, honest leadership stories and the forces shaping the future of our industry.
Across five focused sessions, influential leaders will share candid experiences, practical insights and fresh perspectives designed to challenge conventional thinking and inspire meaningful action.
Venue
Athar Festival, Crowne Plaza Riyadh Rdc Hotel & Convention by IHG, Saudi ArabiaDate
25 November 2026Time
11:00 - 1:30pm ASTDress Code
Smart CasualCHANGEMAKERS: AMBITION
A rallying cry for marketers to reclaim their rightful place at the heart of business growth, leadership and societal progress. This is not ambition in its outdated, aggressive form, but ambition rooted in purpose, culture and collective progress. It's about leaders who drive growth while shaping organisations, brands and societies for the better.
Ambition for our careers.
Ambition for our brands and businesses.
Ambition for the future of work and growth.
WHY AMBITION?
For marketers who mean business.
In partnership with
Ticket & Prices
BUSINNESS TEAM MEMBER
This event is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.INDIVIDUAL MEMBERS
This event is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.MEMBER PLUS
Your ticket is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.SUBSRIBER/DIGITAL MEMBER
This event is not available for your tier of membership, consider upgrading by contacting [email protected]NOT YET A MEMBER?
Our events are predominantly for our members but please register your interest (via the button at the top of the page) and one of our team will be in touch to confirm if a place is available.THE FAQS
Is this The Marketing Society’s first Changemakers Conference in Saudi Arabia?
Yes. This will be our first Changemakers Conference in Riyadh, marking an exciting milestone as we expand The Marketing Society’s community and programme in Saudi Arabia.
Who is the conference for?
The conference is designed for The Marketing Society members, senior marketers and business leaders who want to hear honest leadership stories, gain practical insights and connect with the wider marketing community in Saudi Arabia.
What can I expect?
Expect a focused programme featuring bold ideas, candid conversations and practical insights from influential marketing and business leaders.
You will also have opportunities to connect with members of The Marketing Society and the wider Saudi marketing community.
The full agenda and speaker line-up will be announced soon.
Do I need to be based in Saudi Arabia to attend?
No. Members and guests travelling from the UAE or elsewhere are very welcome to attend.
International visitors are responsible for checking Saudi Arabia’s current visa and entry requirements before travelling.
What language will the conference be delivered in?
The conference will be delivered in [English/Arabic/both]. Details of any translation or interpretation services will be confirmed closer to the event.
Who should I contact if I have questions?
For questions about The Marketing Society’s conference or your member registration, please contact Alasdair Hall-Jones, GCC Director at The Marketing Society.
For questions about Athar Festival passes, travel or general festival access, please contact the Athar Festival team.
