What is The Changemakers Club?

The very essence of The Marketing Society is the opportunity to make meaningful connections and have honest conversations with peers navigating similar opportunities and challenges. We know the best discussions happen when the room is small, trusted, and filled with people who understand the pressures of leadership today.
 
That’s why we created The Changemakers Club: an exclusive, invitation-only gathering designed for senior brand-side leaders to exchange perspectives, challenge thinking, and explore the issues shaping the future of marketing and business growth.

For this exclusive breakfast in partnership with LinkedIn, we’ll explore: From Visibility to Buyability - Building Brands That Get Chosen in the AI Era.

As AI reshapes how buyers discover, evaluate, and trust brands, marketing leaders are being challenged to rethink what drives visibility, influence, and growth. In a world increasingly shaped by recommendation, reputation, and AI-led discovery, traditional signals of brand strength are evolving rapidly.

Creativity, trust, community, and credible expertise are becoming increasingly important in shaping buyer confidence and long-term brand relevance. Together, we’ll explore how brands can remain valuable and distinctive when buyers increasingly ask rather than search, and what this means for the future of marketing leadership, brand building, and sustainable growth.

This session will bring together a carefully curated group of senior marketing leaders for open discussion, shared perspective, and practical insight into navigating the changing dynamics of discovery and decision-making in the AI era.

With huge thanks to our partner LinkedIn for helping bring together an exceptional group of leaders to connect, share, and learn.

This closed-door experience is exclusively for brand-side marketers holding positions at Head of level and above, creating space for candid leadership-level discussion among peers.
Places are limited and prioritised for brand-side marketers, so we'll confirm whether we've been able to save you a spot. Either way, you'll hear from us.