Edith Wong is Chief Marketing Officer of Invest Hong Kong (InvestHK), a HKSAR government department tasked to attract, facilitate and retain foreign direct investment. The department works with companies of all sizes, from startups and SMEs to multinationals, and supports them in every stage from planning, setting up to promotion and expansion.
Edith oversees marketing and communications, events management and sponsorship, media and public relations, market intelligence and strategic research. Her teams work closely with 31 offices in key markets worldwide to reach out to potential investors and to promote Hong Kong as Asia’s premier business location. Signature campaigns spearheaded by InvestHK include the StartmeupHK Festival and Hong Kong Fintech Week.