David Sanderson – Head of AdSmart Local and Development.

David has been at Sky for 6 years running the business development team for the world’s best addressable TV advertising platform, working with over 800 new to TV advertisers. Prior to his time at Sky David was a Sales Director at Carlton TV and spent over 10 years involved with SME’s as both manager and investor – including launching the UK’s 2nd interactive racing channel on Sky.