Daniel Zacatenco

Associate Creative Director, Serviceplan Group Middle East

Daniel is a designer by career, photographer, musician, and meme connoisseur by heart.
He started his career back in Mexico at that time’s best digital agency, before moving across to the other side of the world, a.k.a. Dubai.

He’s a curious person, leading him to try 3 agencies in the same year before settling down and now  he’s found his pace at Serviceplan.

Hey Siri, now add a paragraph about the brands I’ve worked with .  No, don’t type that, Siri.
Siri, nooooo.

My strength is lifestyle brands and automotive, I’ve worked for clients like Volkswagen, Fiat, Ford,  PUMA, Adidas, Lacomedi, Vogue, Wired Magazine, Dubai Tourism, Cadillac, XP Music  Futures/MDL Beast, Majid Al Futtaim Malls (all of them and at the same time), and more.

I like to make things pretty, because I like pretty things.

I believe in internet culture and content, which, I’m consuming almost 24/7, unless we’re meeting or  working, that’d be disrespectful.

Thanks for coming to my tedtalk.


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