Content Library

In for the kill

If you follow Dave’s ‘Here’s a thought’ missives online, you will be familiar with the succinct anecdotes that prove unpredictability and creativeness will, ultimately, win out.
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Inspiration Pad

This turns the conventional blue-lined notebook upside down, quite literally.
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The Provocative PS

Six months into her job as Chief Executive of Easyjet, Carolyn McCall was on a mission to reposition the airline as a value-for-money brand that could compete with British Airways and Air France, not just go head-to-head on price with Ryanair and
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Art, craftsmanship and romance: an advertising profile of Italy

This month, Creative Culture visits the southern European Nation, to discover the significant impact its culture has...
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Playing for keeps: Science of sports sponsorship

Sport sponsorship is a multi-million pound industry, where the risks can be high and the rewards even higher...
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Budweiser’s Brewmaster Tour

This week Joss Davidge has spotted Budweiser’s 45-week mobile activation, dubbed the ‘Brew Master Tour’...
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