Samsung’s virtual reality stunt, which allowed people to swim with sharks in the middle of the desert.

Bob Levenson was reckoned to be the best copywriter ever. That’s Bill Bernbach’s opinion. That’s why he made Bob Levenson head of copy at DDB New York. At a time when New York was stuffed with the world’s best copywriters.

As I recall the vast majority of Marketing Society members are clients, agency people and consultants of various sorts. This is a plea to all of you:

Act for Change is a charity that provides young people that have been through traumatic experiences.

The frameworks and concepts that the behavioural sciences have defined over the last few decades...

Trelleborg Marine Systems (TMS) is a global engineering firm that designs, produces and installsequipment that protects commercial ports and shipping vessels. Key to TMS’ product offer are marine fenders.