Content Library

Marketing Starter For Ten: CEO of Dark Horses Melissa Robertson on Euro 2020 and the changing face of sports sponsorship

For today’s pod we haves another episode in our series, Starter for Ten – a series of ten-minute talks from clever people in our network...
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Disrupting the flower delivery category with Whitney Bromberg Hawkings of FLOWERBX

FLOWERBX Co Founder and CEO Whitney Bromberg Hawkings discovered that 60% of flowers that go into a shop are wasted. That prompted her to create...
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How to create a new category: healthy dog snack brand Denzel’s with Co Founders James Lacy and Nathan Perry.

Healthy dog snack brand Denzel’s is sold just like human snacks in convenience stores and petrol stations. Founders James Lacy and Nathan Perry explain it...
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Marketing Starter For Ten: author Andy Nairn on the role of luck in building a brand

For the latest in The Marketing Society podcast series, Starter for Ten – a series of ten-minute talks from clever people in our network about...
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Oli Beale, the pen behind ads, mimes and various subversive acts talks to Dave Dye (Creative Consultant to...well, companies like yours.)

“Hello Dave, We’ve not met before. I’m an ad creative too. I felt compelled to write and tell you how much I’m enjoying your blog...
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Meaningful Brand and Purpose, Paul Frampton, International President, Control -v- Exposed

We hear a lot about ‘purpose’ - and indeed, from an advertising perspective, brands have to be super cautious about coming across as ‘greenwashing’. But...
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