Last year, a new book leapt onto my list of essential reading for marketers. It joined Byron Sharp’s ‘How Brands Grow’, anything by Les Binet and Peter Field, and Bob Hoffman’s ‘Marketers are from Mars, Consumers are from New Jersey’.

Highlights from our Collide event in Dubai, colliding creativity and business.

Discussing leadership, Tesco's history and reputation.

I was recently invited to a C level conference which was sponsored by the who's who of the IT industry...

Lisa Nirell cuts to the chase quickly in The Mindful Marketer, which is arguably in line with the principles she has outlined in the book around effective decision-making.

Oregon dairy co-op Tillamook released an ad during the Oscars...