Content Library

Crawford Hollingworth talks behavioural economics

Crawford Hollingworth on behavioural economics at our Fellows Cocktail Party.
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Instant Memory Training for Success

This book promises “practical techniques for a sharper mind”.
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To survive and thrive in our digital age, make a list

To survive and thrive in our digital age, make a list.
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Legacy

“Leaders are born, not raised” – Piffle! This is like saying Olympic athletes are born into the world and guaranteed to win gold.
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The changing role of the CMO

If there’s one thing I know about CMOs it is that they have to wear a lot of different hats. Our MD's piece in The Times 'future CMO' supplement.
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How two BE-inspired interventions reduced antibiotics prescriptions

Antibiotics were a revolutionary discovery in the 1920s and by the 1940s, when they had been developed for civilian use...
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