Content Library
Rejection. Evaluation. Planning. Attack.
Many may think that because I got my dream job at an early age I have never experienced rejection.
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No, no! Adventures first. Explanations take a dreadful time.
In our last post we described the power that can be brought to story-telling by revealing the story behind the story.
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4 quick tips for launching a brand in 2017
Launching a new business or rebranding your current business is exciting for many reasons. It gives you a chance to demonstrate your individuality and tell customers why they should work with you.
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Can we have the best of local and global?
Despite working in branding, it’ll come as no surprise to anyone when I say I’m not a big fan of brands.
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'Mother of modern ads' paves way for diversity
Post-truth may have been the word of 2016 but, for those of us in advertising, it was the year we had to be honest with ourselves.
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Interview with Our/Vodka CEO and co-founder Åsa Caap
Our/Vodka is looking to solve the age old problem of how a business with global ambitions creates meaning and relevance at a local level. Åsa...
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