Content Library
Undervaluing creativity
Heather Andrew, introduces us to the 'creation' and 'judgement' networks in our brain
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Investing in slack
If your delivery drivers have to do six deliveries a day, they’ll rush from the first moment. They’ll be super efficient at easily measurable metrics. They’ll cut a few corners.
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The hidden drivers of persuasion in retail banking
It’s the 10-year anniversary of the financial crisis and the retail banking sector is still experiencing cynicism and negative media coverage.
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2019 Brave Awards commended, The Truth Project
This paper shows how our work for The Truth Project offered Child Sexual Abuse (CSA) survivors the chance to be heard, some for the first time.
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Forget me not: why we are programmed to forget
When did marketing become so annoying? Earlier this year Keith Weed spoke at the ISBA Conference
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How to power up your idea brain
I think Abba were wrong. It’s not ‘money, money, money’ that makes the world go round, as conventional economists would have us believe. It’s not even ‘Love Actually’.
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