Content Library
How food & beverage brands can make the most of the rising trend of functional nutrition
Functional nutrition has become a huge focus for consumers and organisations alike, and food and drinks companies can have great results by looking at how...
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Marketing in the age of Web3 with Mastercard's Abhijit Shome
How do advances in technology and the development of a new era of the Internet impact on marketing strategy? Hear from the Vice President of...
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Brand Strategy for breakthrough growth with Lindsay Gorton-Lee & Tom Lees
Strong brands have value, drive growth and build resilience.
In the first episode in our series in partnership with Kantar, host, Alasdair Hall-Jones, Global Director...
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Brainprint - The biggest impact of the industry of influence, Solitaire Townsend - Futerra
“As an industry we can go from seriously being part of the problem to leading the solution. We’re the final piece of the machine slotting...
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The Whole Marketer Ep77 - Marketing capabilities with guest Denise Dewar
Episode #77. The role of marketing capabilities is the focus of this episode, an important topic for marketing leaders and those in their care who...
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Virtual goods and the future of digital marketing
As CMO for Digital Transformation and E-Commerce Acceleration at L'Oréal, Anna Musikhina has many interesting insights into where digital marketing is headed. Virtual goods are...
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