Content Library

Putting the Great Back into British Brands

UK businesses are not realising return on investment from their biggest assets – brands.
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Speaker interview with Will Stone

Hey Will! Can you let us know what challenges and opportunities the growing rise of UK based interest in the NFL created for the company as a global brand?
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The social norming of video calling, with Rory Sutherland

This week, Automated Creative's Tom Ollerton interviews Rory Sutherland, Vice Chairman of Ogilvy UK and all-round marketing legend. Talking about his early adoption of the...
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There's no point teaching advertising

Nowadays a ‘creative’ doesn’t have time to think, thinking just gets in the way.
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No laughing

Laughter is a powerful motivation but, in current advertising, laughter is looked on as trivial
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Gerald Breatnach Q&A

Gerald's team brings together Google data analysis with new consumer research to provide insight on the challenges facing UK marketers. We caught up with him ahead of his appearance at Digital Day Next on 22 April.
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