Hey Will! Can you let us know what challenges and opportunities the growing rise of UK based interest in the NFL created for the company as a global brand?

This week, Automated Creative's Tom Ollerton interviews Rory Sutherland, Vice Chairman of Ogilvy UK and all-round marketing legend. Talking about his early adoption of the...

Nowadays a ‘creative’ doesn’t have time to think, thinking just gets in the way.

Laughter is a powerful motivation but, in current advertising, laughter is looked on as trivial

Gerald's team brings together Google data analysis with new consumer research to provide insight on the challenges facing UK marketers. We caught up with him ahead of his appearance at Digital Day Next on 22 April.

The best a brand can be In 2019, Gillette launched their campaign “The Best Men Can Be” with a short film that challenged sexism, bullying...