Book club
Learning Leadership
“Management is doing things right. Leadership is doing the right things.”
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Instant Memory Training for Success
This book promises “practical techniques for a sharper mind”.
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Body Language
“Learn how to read others and communicate with confidence” says the subtitle. It’s a useful reminder to be conscious of your own body language and that of others.
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Great answers to tough questions at work
In my role as a senior FMCG marketer, I occasionally have to deal with the media, but more often my tough questions are internal. How do I influence a change of direction in company strategy? How do I get Sales on board with a new campaign?
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One + One = Three
When I received this book (thanks Marketing Society!) I opened it at a random page...
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Brands with a conscience
‘Brands with a conscience’ sets out to demonstrate that brands can behave ethically and still achieve business success.
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