Book review: No Bullsh*t Leadership

Giles Lury reviews 'No Bullsh*t Leadership: Why the world needs more everyday leaders and why that leader is you', by Chris Hirst

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Book review by Pete Markey: The art of making sh*t up

The title of this book has huge appeal for me personally, given that I’ve been learning the art of improvised comedy for the past 7 months and have been actively working to apply this to my home life and my day job too. 

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Book review by Kevin Chesters: The Art of Making Sh!t Up

Kevin Chesters reviews 'The Art of Making Sh!t Up: Using the Principles of Improv to Become an Unstoppable Powerhouse'

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Book review: Not fully convinced

Giles Lury Of The Value Engineers isn’t convinced  by “The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime” by Christophe Morin and Patrick Renvoise

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Book review: Inbound Selling by Brian Signorelli

Aroq's John Newton reviews Inbound Selling by Brian Signorelli 

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Best books by Direct Line's Mark Evans

In a new content series Direct Line's Mark Evans chooses his four favourite books for the discerning business leader, with reasons why you should read them.

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Best books by The Marketing Society's Hugh Burkitt

In a new content series Marketing Society Editor-at-large, Hugh Burkitt, chooses his six favourite business books for the discerning marketing leader.

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Book review: Curing creative blindness and other marketing ills

Giles Lury, Director at TVE, reviews Dave Trott’s “Creative Blindness and how to cure it”

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Book review: Use direct response copywriting to start selling more stuff, now.

Glenn defines direct response copy as, “presenting an idea to a person and persuading them to take direct action at the end”...

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Book Review: The Choice Factory by Rod Gillies, Whyte & Mackay

And, although it’s probably futile, I’ve started to make conscious efforts to work out when unconscious bias might be influencing my own decision-making.

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