Omar Mohatarem joined Washmen as Vice President of Growth, bringing over a decade of expertise in strategic consulting, digital innovation, and business transformation across the Middle East. His previous leadership roles at McKinsey and HungerStation saw him driving remarkable growth and improved customer engagement. Omar also spearheaded the launch of the first digital challenger bank in London for Middle Eastern clients and played a pivotal role in modernizing regional capital markets, including the Qatar Stock Exchange and Boursa Kuwait.
At Washmen, Omar’s focus is on expanding market presence and enhancing customer experience, positioning the company for continued leadership in the UAE's laundry sector. His blend of digital innovation and business acumen is set to help Washmen scale effectively while delivering an elevated experience to its growing customer base.