Walkers

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Walkers - 'Sandwich'

Walkers - 'Sandwich'


The idea of this campaign is to demonstrate Walkers can make any sandwich more exciting. Using the small English town of Sandwich they organised a...Read more

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Posted by: The Marketing Society
Posted on: 24 Jan 2014
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2011: Walkers, Creating Loyal Relationships - Case Study

2011: Walkers, Creating Loyal Relationships - Case Study

Walkers renewed flagging interest in new flavours by ripping up its brand development rule book and getting consumers deeply involved in product development. Key insights...Read more
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Author: The Marketing Society
Posted: 09 Jul 2012
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