Marketing Leaders Programme
ABOUT THE PROGRAMME
We are constantly asking ourselves what makes a great marketing leader. So in 2004 we decided to do something about it by launching the Marketing Leaders Programme (MLP), brought to you by The Marketing Society and Brand Learning.
Run as a series of modules at residential retreats we host this professional development course in the UK, USA and Singapore with the aim of creating the global marketing leaders of the future.
MLP takes a no nonsense approach to leadership development, empowering delegates to make a bigger difference in their careers and in life and is designed around leadership guru Steve Radcliffe’s Future, Engage and Deliver framework, which focuses on the balance between 'being' (behavioural) skills and 'doing' (technical) skills.
WHO SHOULD ATTEND
- the potential to fill a senior marketing leadership role within the next two years
- at least one marketing case history demonstrating your ability to drive change
- responsibility for a small to medium sized team
We have coached over 300 senior marketers from brands such as Aviva, Bacardi, Barclays, Costa, Weetabix, British Gas, HSBC, Walt Disney, Tesco and Unilever.
Places are limited, so apply early. We look forward to seeing you on one of our upcoming programmes.