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Esther Rantzen

Esther Rantzen

Journalist and television presenter
Esther Rantzen was born in Berkhamsted in Hertfordshire, and graduated from Somerville College Oxford with a degree in English. She joined the BBC as a...Read more

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Excuses, excuses

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How many brands have embarked on content marketing campaigns without a fully thought through strategy? By contrast, the most recent example is clearly based on...Read more
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Author: The Marketing Society
Posted: 23 Jun 2013
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Fergus Muirhead, BBC

Fergus Muirhead, BBC

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